Overview Review Traffic Revenue SEO
Hosting Registration Security Technical Related

retailwire.com

retailwire.com is SSL secured

Free website and domain report on retailwire.com

Last Updated: 2nd February, 2021 Update Now
Overview

Snoop Summary for retailwire.com

This is a free and comprehensive report about retailwire.com. The domain retailwire.com is currently hosted on a server located in United States with the IP address 104.21.23.11, where USD is the local currency and the local language is English. Our records indicate that retailwire.com is owned/operated by RetailWire. Retailwire.com has the potential to be earning an estimated $15 USD per day from advertising revenue. If retailwire.com was to be sold it would possibly be worth $11,268 USD (based on the daily revenue potential of the website over a 24 month period). Retailwire.com receives an estimated 5,411 unique visitors every day - a huge amount of traffic! This report was last updated 2nd February, 2021.

About retailwire.com

Site Preview: retailwire.com retailwire.com
Title: RetailWire
Description: Daily retailing news briefs, summary analysis, and discussions.
Keywords and Tags: business
Related Terms: briefs, educated summary, farewell to manzanar summary, retailing
Fav Icon:
Age: Over 24 years old
Domain Created: 27th November, 1999
Domain Updated: 2nd January, 2021
Domain Expires: 2nd January, 2022
Review

Snoop Score

3/5 (Great!)

Valuation

$11,268 USD
Note: All valuation figures are estimates.

Popularity

High
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 101,527
Alexa Reach:
SEMrush Rank (US):
SEMrush Authority Score:
Moz Domain Authority: 0
Moz Page Authority: 0

Organic vs Paid (Google Ads)

Traffic

Visitors

Daily Visitors: 5,411
Monthly Visitors: 164,694
Yearly Visitors: 1,975,015
Note: All visitors figures are estimates.

Visitors By Country

Revenue

Revenue

Daily Revenue: $15 USD
Monthly Revenue: $469 USD
Yearly Revenue: $5,629 USD
Note: All revenue figures are estimates.

Revenue By Country

SEO

Backlinks Analysis (SEMrush)

Top New Follow Links

Top Ranking Keywords (US)

Domain Analysis

Value Length
Domain: retailwire.com 14
Domain Name: retailwire 10
Extension (TLD): com 3
Expiry Check:

Page Speed Analysis

Average Load Time: 1.61 seconds
Load Time Comparison: Faster than 55% of sites

PageSpeed Insights

Avg. (All Categories) 59
Performance 59
Accessibility 75
Best Practices 64
SEO 75
Progressive Web App 22
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://retailwire.com/
Updated: 2nd February, 2021

1.80 seconds
First Contentful Paint (FCP)
42%
51%
7%

0.00 seconds
First Input Delay (FID)
99%
1%
0%

Simulate loading on desktop
59

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for retailwire.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Total Blocking Time — 130 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

First CPU Idle — 2.3 s
The time taken for the page's main thread to be quiet enough to handle input.
Max Potential First Input Delay — 100 ms
Users could experience a delay when interacting with the page.
Estimated Input Latency — 20 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive retailwire.com as laggy when the latency is higher than 0.05 seconds.
Network Requests
Below is a list of network requests that were made during page load.
URL Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://retailwire.com/
0
138.41499993578
787
0
301
text/html
https://retailwire.com/
138.96599994041
335.08799993433
14499
78583
200
text/html
Document
https://retailwire.com/wp-content/plugins/wp-google-search/wgs2.css?ver=5.5.3
353.53600000963
429.13499986753
1592
2656
200
text/css
Stylesheet
https://retailwire.com/wp-includes/css/dist/block-library/style.min.css?ver=5.5.3
353.66499982774
416.15099995397
8258
53907
200
text/css
Stylesheet
https://retailwire.com/wp-content/plugins/ajax-load-more/core/css/ajax-load-more.min.css?ver=5.5.3
353.95299992524
375.99899992347
1883
5459
200
text/css
Stylesheet
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/css/cff-style.css?ver=3.13.1
354.23399996944
433.10499982908
15617
95626
200
text/css
Stylesheet
https://maxcdn.bootstrapcdn.com/font-awesome/4.7.0/css/font-awesome.min.css?ver=5.5.3
354.64299982414
372.86799983121
7514
31000
200
text/css
Stylesheet
https://retailwire.com/wp-content/plugins/wp-polls/polls-css.css?ver=2.75.5
354.97699980624
410.93000001274
1490
2708
200
text/css
Stylesheet
https://retailwire.com/wp-content/themes/retailwire/css/style.css?ver=5.5.3
355.2189997863
426.70899978839
23554
125321
200
text/css
Stylesheet
https://retailwire.com/wp-content/plugins/addthis/frontend/build/addthis_wordpress_public.min.css?ver=5.5.3
355.3289999254
425.12499983422
1109
587
200
text/css
Stylesheet
https://retailwire.com/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
355.48599995673
443.23199987411
33565
96873
200
application/javascript
Script
https://retailwire.com/wp-content/themes/retailwire/js/modernizr-2.8.3-min.js?ver=2.8.3-b-modified-1574963938
355.78599991277
467.20299986191
6682
15243
200
application/javascript
Script
https://s7.addthis.com/js/300/addthis_widget.js
478.08599984273
594.2549998872
116750
361292
200
application/javascript
Script
https://www.googletagmanager.com/gtag/js?id=UA-37883724-1
479.27099978551
505.1299999468
39590
98918
200
application/javascript
Script
https://fast.wistia.net/assets/external/E-v1.js
582.45399990119
627.00499990024
120958
657298
200
application/javascript
Script
https://retailwire.com/wp-content/themes/retailwire/css/print.css
583.46899994649
604.94300001301
1160
575
200
text/css
Stylesheet
https://js.hs-scripts.com/452866.js
582.72399986163
633.12299991958
1215
825
200
application/javascript
Script
https://retailwire.com/wp-content/plugins/wp-google-search/assets/js/google_cse_v2.js?ver=1-b-modified-1606682367
360.04299996421
431.71499995515
1106
468
200
application/javascript
Script
https://retailwire.com/wp-content/plugins/adrotate-pro/library/jquery.adrotate.clicktracker.js?ver=-b-modified-1606681650
360.51499983296
421.74299992621
1120
373
200
application/javascript
Script
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/js/cff-scripts.js?ver=3.13.1-b-modified-1593626577
360.93999980949
445.02699980512
58431
282794
200
application/javascript
Script
https://retailwire.com/wp-content/plugins/wp-polls/polls-js.js?ver=2.75.5-b-modified-1591885178
361.28699989058
418.51200000383
1459
3242
200
application/javascript
Script
https://retailwire.com/wp-content/plugins/wp-smushit/app/assets/js/smush-lazy-load.min.js?ver=3.8.2-b-modified-1610372694
361.70599982142
419.56199984998
4506
8459
200
application/javascript
Script
https://retailwire.com/wp-includes/js/wp-embed.min.js?ver=5.5.3
362.00199997984
421.47800000384
1560
1434
200
application/javascript
Script
https://retailwire.com/wp-content/plugins/ajax-load-more/core/js/ajax-load-more.min.js?ver=2.10.1-b-modified-1574965601
362.19699983485
416.9029998593
6077
24167
200
application/javascript
Script
https://www.google.com/recaptcha/api.js
362.70299996249
372.36999999732
1321
850
200
text/javascript
Script
https://retailwire.com/wp-content/themes/retailwire/js/owl.carousel.min.js
363.98999998346
435.72299997322
7065
23076
200
application/javascript
Script
https://retailwire.com/wp-content/themes/retailwire/js/hmac.js
582.85599993542
607.79499984346
2836
4913
200
application/javascript
Script
https://retailwire.com/wp-content/themes/retailwire/js/main.js
583.135999972
608.46399981529
1614
2220
200
application/javascript
Script
https://retailwire.com/wp-content/themes/retailwire/fonts/Calibri.woff
498.80599998869
552.95899999328
142931
142100
200
font/woff
Font
https://www.googletagmanager.com/gtm.js?id=GTM-52XWQ7X
583.25899997726
674.91299984977
1978
0
404
text/html
Script
587.67999988049
592.23599988036
37
37
200
image/gif
Document
587.70799986087
587.82099978998
0
37
200
image/gif
Image
https://retailwire.com/wp-content/themes/retailwire/images/close.png
591.51599998586
615.08199991658
1272
450
200
image/png
Image
https://retailwire.com/wp-content/themes/retailwire/images/sprites.png
592.17199985869
628.52599984035
6177
5349
200
image/png
Image
https://retailwire.com/wp-content/themes/retailwire/images/bg_img_dis.png
597.02999982983
630.63699984923
6640
5814
200
image/png
Image
https://retailwire.com/wp-content/themes/retailwire/images/icon-comment.jpg
597.30499982834
618.22899989784
1386
559
200
image/jpeg
Image
https://retailwire.com/wp-content/themes/retailwire/fonts/fontawesome-webfont.woff?v=4.2.0
601.14399995655
629.03599999845
66275
65452
200
font/woff
Font
https://retailwire.com/wp-content/themes/retailwire/fonts/Jubilat_Regular.woff
601.87599994242
633.99399979971
54365
53532
200
font/woff
Font
659.65799987316
660.93799984083
37
37
200
image/gif
Document
664.46099989116
667.23099979572
37
37
200
image/gif
Document
666.52699979022
669.67099998146
37
37
200
image/gif
Document
728.27999992296
729.38299993984
37
37
200
image/gif
Document
https://www.google.com/cse/cse.js?cx=e38d149ac4c2c011d
771.3489998132
1262.0369999204
563
0
301
text/html
https://retailwire.com/wp-content/uploads/2016/09/cropped-rw-new-300-R-2.png
801.07999988832
827.82799983397
8551
7727
200
image/png
Image
https://retailwire.com/wp-content/uploads/2021/01/Oracle-Retail-IDC-Merch-MarketScape-Leaderboard-Ad.png
801.30199994892
842.70199993625
65214
64381
200
image/png
Image
https://retailwire.com/wp-content/uploads/2021/02/allure-cover-fashion-shot-666x333-1.jpg
801.47099983878
830.83699992858
85328
84498
200
image/jpeg
Image
https://retailwire.com/wp-content/uploads/2019/12/crawford-l-masked-150x150.jpg
801.80299980566
831.50099986233
5926
5101
200
image/jpeg
Image
https://retailwire.com/wp-content/uploads/2021/02/allbirds-wide-interior-666x333-1.jpg
801.99599987827
843.47899979912
120223
119390
200
image/jpeg
Image
https://retailwire.com/wp-content/uploads/2021/01/300x600.gif
802.24499991164
830.12099983171
78986
78160
200
image/gif
Image
https://retailwire.com/wp-content/plugins/ajax-load-more-cache/_cache/7787841693/page-0.html
814.34999988414
955.24499984458
2100
5063
200
text/html
XHR
https://www.gstatic.com/recaptcha/releases/2Mfykwl2mlvyQZQ3PEgoH710/recaptcha__en.js
816.18299987167
826.9319999963
133030
339515
200
text/javascript
Script
https://cdn.listrakbi.com/scripts/script.js?m=wm9UvbopwUmt&v=1
819.4679999724
874.02599980123
43777
165458
200
text/javascript
Script
https://retailwire.com/wp-content/plugins/ajax-load-more/core/img/ajax-loader.gif
822.53699982539
852.01699985191
2672
1849
200
image/gif
Image
https://retailwire.com/wp-content/themes/retailwire/images/arrow-prev.png
867.68599995412
889.0179998707
989
166
200
image/png
Image
https://retailwire.com/wp-content/themes/retailwire/images/arrow-next.png
867.96899978071
891.23899978586
994
167
200
image/png
Image
https://z.moatads.com/addthismoatframe568911941483/moatframe.js
959.62799992412
973.29099988565
1420
1705
200
application/x-javascript
Script
https://js.hs-analytics.net/analytics/1612307400000/452866.js
1261.4289999474
1321.2399999611
19300
62353
200
text/javascript
Script
https://js.hs-banner.com/452866.js
1261.7699999828
1307.3779998813
14437
55621
200
text/javascript
Script
https://cse.google.com/cse/cse.js?cx=e38d149ac4c2c011d
1262.3119999189
1290.692999959
3870
6993
200
text/javascript
Script
https://www.google-analytics.com/analytics.js
1300.4569998011
1305.2599998191
19451
47051
200
text/javascript
Script
https://fast.wistia.net/assets/external/iframeApi.js
1336.5899999626
1354.4659998734
11123
54945
200
application/javascript
Script
https://s1.listrakbi.com/wm9UvbopwUmt/session/getIds?callback=ltkCallback6517&gsid=&_sid=&_tid=&ps=null&dps=true
1376.3519998174
1405.7799999136
1346
175
200
application/x-javascript
Script
https://services.listrak.com/API/S/ltkPrefCenterFrame
1429.61799982
1539.2219999339
2965
2665
200
text/javascript
Script
https://www.google.com/cse/static/element/323d4b81541ddb5b/cse_element__en.js?usqp=CAI%3D
1430.7049999479
1439.7389998194
92821
281073
200
text/javascript
Script
https://www.google.com/cse/static/element/323d4b81541ddb5b/default+en.css
1431.6019997932
1438.8760000002
9633
41474
200
text/css
Stylesheet
https://www.google.com/cse/static/style/look/v4/default.css
1432.1739999577
1435.3289999999
1939
4495
200
text/css
Stylesheet
https://www.google-analytics.com/j/collect?v=1&_v=j87&a=370061617&t=pageview&_s=1&dl=https%3A%2F%2Fretailwire.com%2F&ul=en-us&de=UTF-8&dt=RetailWire%20%E2%80%93%20Retail%20News%20and%20Analysis&sd=24-bit&sr=800x600&vp=1350x940&je=0&_u=IEBAAUABAAAAAC~&jid=2105809000&gjid=109911770&cid=1368564842.1612307495&tid=UA-37883724-1&_gid=1608900054.1612307495&_r=1&gtm=2ou1k0&z=1164661148
1465.8409999683
1469.328999985
623
2
200
text/plain
XHR
https://stats.g.doubleclick.net/j/collect?t=dc&aip=1&_r=3&v=1&_v=j87&tid=UA-37883724-1&cid=1368564842.1612307495&jid=2105809000&gjid=109911770&_gid=1608900054.1612307495&_u=IEBAAUAAAAAAAC~&z=1723636027
1540.9949999303
1545.0019999407
695
1
200
text/plain
XHR
https://retailwire.com/wp-content/uploads/2018/04/bender-g-masked-150x150.jpg
1556.4009998925
1585.7939999551
6529
5700
200
image/jpeg
Image
https://retailwire.com/wp-content/uploads/2021/02/good-grocer-volunteers-wanted-sign-666x333-1.jpg
1556.7109999247
1581.4619997982
107477
106650
200
image/jpeg
Image
https://retailwire.com/wp-content/uploads/2017/09/saunders-neil-masked-1-150x150.jpg
1557.0439998992
1580.4159999825
4840
4014
200
image/jpeg
Image
https://maxcdn.bootstrapcdn.com/font-awesome/4.3.0/css/font-awesome.min.css
1585.4739998467
1607.5519998558
5906
23739
200
text/css
Stylesheet
https://ajax.googleapis.com/ajax/libs/webfont/1/webfont.js
1590.3399998788
1593.807999976
6148
13188
200
text/javascript
Script
https://mediacdn.espssl.com/4562/Shared/Modal/modal-background-22.jpg
1596.0719999857
1664.5829998888
76883
76503
200
image/jpeg
Image
https://mediacdn.espssl.com//4562/Shared/Modal/validation-background.png
1600.4919998813
1656.960999826
2516
2137
200
image/png
Image
https://cdn.listrakbi.com/css/animate.min.css
1710.7090000063
1801.0519999079
1445
4879
200
text/css
Stylesheet
https://maxcdn.bootstrapcdn.com/font-awesome/4.3.0/fonts/fontawesome-webfont.woff2?v=4.3.0
1756.8789999932
1774.2909998633
57244
56780
200
font/woff2
Font
https://fonts.googleapis.com/css?family=Droid+Sans:400,700&subset=latin
1836.0049999319
1854.4739999343
1280
764
200
text/css
Stylesheet
https://m.addthis.com/live/red_lojson/300lo.json?si=6019dc26b6ac6f7d&bkl=0&bl=1&pdt=355&sid=6019dc26b6ac6f7d&pub=ra-568f3da6102d1021&rev=v8.28.8-wp&ln=en&pc=wpp&cb=0&ab=-&dp=retailwire.com&fp=&fr=&of=0&pd=0&irt=0&vcl=0&md=0&ct=1&tct=0&abt=0&cdn=0&pi=1&rb=0&gen=100&chr=UTF-8&colc=1612307495364&wpv=wpp-6.2.6&addthis_plugin_info=%7B%22info_status%22%3A%22enabled%22%2C%22cms_name%22%3A%22WordPress%22%2C%22plugin_name%22%3A%22Share%20Buttons%20by%20AddThis%22%2C%22plugin_version%22%3A%226.2.6%22%2C%22plugin_mode%22%3A%22WordPress%22%2C%22anonymous_profile_id%22%3A%22wp-f45e549d3411ae42545e82c4872e72c1%22%2C%22page_info%22%3A%7B%22template%22%3A%22home%22%2C%22post_type%22%3A%22%22%7D%2C%22sharing_enabled_on_post_via_metabox%22%3Afalse%7D&jsl=1&uvs=6019dc262489a198000&skipb=1&callback=addthis.cbs.jsonp__086857763523779720
1894.6989998221
2024.5399998967
2582
146
200
application/javascript
Script
https://s7.addthis.com/static/sh.f48a1a04fe8dbf021b4cda1d.html
1896.601999877
1897.9629999958
0
0
-1
Document
https://s7.addthis.com/static/sh.f48a1a04fe8dbf021b4cda1d.html
1902.6109999977
1928.2489998732
26882
72412
200
text/html
Document
https://track.hubspot.com/__ptq.gif?k=1&sd=800x600&cd=24-bit&cs=UTF-8&ln=en-us&bfp=2576643420&v=1.1&a=452866&ct=standard-page&rcu=https%3A%2F%2Fretailwire.com%2F&pu=https%3A%2F%2Fretailwire.com%2F&t=RetailWire+%E2%80%93+Retail+News+and+Analysis&cts=1612307495387&vi=1c3a87e74f4b450d372b25dc0a38d899&nc=true&u=163635872.1c3a87e74f4b450d372b25dc0a38d899.1612307495379.1612307495379.1612307495379.1&b=163635872.1.1612307495380
1918.9289999194
1999.1939999163
1161
45
200
image/gif
Image
https://fonts.gstatic.com/s/droidsans/v12/SlGVmQWMvZQIdix7AFxXkHNSbRYXags.woff2
1970.6889998633
1973.5479999799
11805
11236
200
font/woff2
Font
https://fonts.gstatic.com/s/droidsans/v12/SlGWmQWMvZQIdix7AFxXmMh3eDs1ZyHKpWg.woff2
1971.3109999429
1975.0419999473
11965
11396
200
font/woff2
Font
https://retailwire.com/wp-content/uploads/2021/01/900x450-rev-331x166.jpg
2014.4579999615
2044.4859999698
14775
13954
200
image/jpeg
Image
https://retailwire.com/wp-content/uploads/2021/01/vertex-resource-feature-1-331x166.jpg
2014.6069999319
2062.2359998524
13480
12644
200
image/jpeg
Image
https://retailwire.com/wp-content/uploads/2021/01/clarus-2021-loyalty-study-resource-1-331x166.jpg
2014.9209999945
2049.319999991
16367
15541
200
image/jpeg
Image
https://retailwire.com/wp-content/uploads/2020/12/ukg-craziest-holiday-feature-900x450-1-331x166.jpg
2015.24099987
2043.2070000097
16926
16096
200
image/jpeg
Image
https://retailwire.com/wp-content/uploads/2021/01/oracle-idc-feature-3-1200x600-r1-331x166.jpg
2015.5099998228
2041.1909997929
18480
17654
200
image/jpeg
Image
https://mediacdn.espssl.com//4562/Shared/Modal/overlay-background.png
2663.2359998766
2720.6139999907
1401
1022
200
image/png
Image
https://m1.listrakbi.com/Handlers/Impression.ashx?callback=ltkCallback4955&&ctid=wm9UvbopwUmt&t=impression&mid=8ef01fda-f561-46c4-8bb3-fa7ec28b2ca6&r=false&globalSessionUID=b3709f6b-3d37-4b22-a56c-b303e5563703
2673.9299998153
2745.0409999583
892
103
200
application/javascript
Script
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
368.762
9.187
382.163
6.149
457.087
6.864
479.743
27.244
508.614
109.587
618.214
66.006
686.847
8.435
696.086
6.736
714.674
5.028
723.904
22.57
746.583
8.025
758.545
10.152
768.715
9.211
780.322
6.77
787.74
10.976
799.028
112.06
911.383
6.683
918.174
8.247
927.966
63.342
991.369
99.336
1090.776
25.01
1115.797
100.34
1216.235
24.055
1240.305
26.488
1266.816
21.959
1298.168
10.46
1315.007
12.735
1334.301
26.716
1377.788
11.101
1394.891
16.931
1412.062
28.551
1441.767
7.142
1456.502
5.225
1467.48
25.685
1493.195
6.917
1500.876
16.479
1517.804
45.087
1573.062
7.078
1582.497
8.298
1593.468
117.403
1710.942
10.415
1742.737
6.259
1749.009
28.861
1780.626
33.424
1818.675
5.605
1824.304
18.933
1843.459
13.943
1857.433
7.024
1866.322
7.043
1887.725
75.579
1963.378
7.86
1971.255
17.528
1989.566
8.065
2014.532
18.345
2040.559
7.153
2050.347
27.422
2084.449
7.72
2100.059
8.029
2121.774
6.369
2231.086
5.153
2264.441
6.079
2689.579
7.918
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Opportunities

Properly size images
Images can slow down the page's load time. Retailwire.com should consider serving more appropriate-sized images.
Defer offscreen images — Potential savings of 7 KiB
Time to Interactive can be slowed down by resources on the page. Retailwire.com should consider lazy-loading offscreen and hidden images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://retailwire.com/wp-content/themes/retailwire/images/sprites.png
5349
5349
https://mediacdn.espssl.com//4562/Shared/Modal/validation-background.png
2137
2137
Minify CSS — Potential savings of 9 KiB
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Retailwire.com should consider minifying CSS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://retailwire.com/wp-content/themes/retailwire/css/style.css?ver=5.5.3
23554
3398
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/css/cff-style.css?ver=3.13.1
15617
3091
https://www.google.com/cse/static/element/323d4b81541ddb5b/default+en.css
9633
2934
Minify JavaScript — Potential savings of 24 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Retailwire.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/js/cff-scripts.js?ver=3.13.1-b-modified-1593626577
58431
24692
Remove unused CSS — Potential savings of 34 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Retailwire.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://retailwire.com/wp-content/themes/retailwire/css/style.css?ver=5.5.3
23554
19640
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/css/cff-style.css?ver=3.13.1
15617
15545
Efficiently encode images — Potential savings of 90 KiB
Unoptimized images can consume more cellular data than what is necessary.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://retailwire.com/wp-content/uploads/2021/02/allbirds-wide-interior-666x333-1.jpg
119390
33443
https://retailwire.com/wp-content/uploads/2021/02/good-grocer-volunteers-wanted-sign-666x333-1.jpg
106650
21939
https://mediacdn.espssl.com/4562/Shared/Modal/modal-background-22.jpg
76503
19097
https://retailwire.com/wp-content/uploads/2021/02/allure-cover-fashion-shot-666x333-1.jpg
84498
18045
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 200 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://retailwire.com/
197.117
Avoid multiple page redirects — Potential savings of 190 ms
Redirects can cause additional delays before the page can begin loading. Retailwire.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://retailwire.com/
190
https://retailwire.com/
0
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 7 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://cdn.listrakbi.com/scripts/script.js?m=wm9UvbopwUmt&v=1
7265
https://fast.wistia.net/assets/external/E-v1.js
215
https://s7.addthis.com/js/300/addthis_widget.js
54
https://js.hs-banner.com/452866.js
43

Diagnostics

Avoids enormous network payloads — Total size was 1,855 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://retailwire.com/wp-content/themes/retailwire/fonts/Calibri.woff
142931
https://www.gstatic.com/recaptcha/releases/2Mfykwl2mlvyQZQ3PEgoH710/recaptcha__en.js
133030
https://fast.wistia.net/assets/external/E-v1.js
120958
https://retailwire.com/wp-content/uploads/2021/02/allbirds-wide-interior-666x333-1.jpg
120223
https://s7.addthis.com/js/300/addthis_widget.js
116750
https://retailwire.com/wp-content/uploads/2021/02/good-grocer-volunteers-wanted-sign-666x333-1.jpg
107477
https://www.google.com/cse/static/element/323d4b81541ddb5b/cse_element__en.js?usqp=CAI%3D
92821
https://retailwire.com/wp-content/uploads/2021/02/allure-cover-fashion-shot-666x333-1.jpg
85328
https://retailwire.com/wp-content/uploads/2021/01/300x600.gif
78986
https://mediacdn.espssl.com/4562/Shared/Modal/modal-background-22.jpg
76883
Avoids an excessive DOM size — 736 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
736
Maximum DOM Depth
SHOW DETAILS
15
Maximum Child Elements
SHOW DETAILS
33
Avoid chaining critical requests — 21 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Retailwire.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures — 1 user timing
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Name Type Start Time (Ms) Duration (Ms)
addthis.render_toolbox
Mark
2092.844
JavaScript execution time — 0.7 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://fast.wistia.net/assets/external/E-v1.js
345.675
243.037
89.563
https://retailwire.com/
333.697
5.444
2.903
https://cdn.listrakbi.com/scripts/script.js?m=wm9UvbopwUmt&v=1
188.289
103.694
2.907
https://retailwire.com/wp-content/plugins/wp-smushit/app/assets/js/smush-lazy-load.min.js?ver=3.8.2-b-modified-1610372694
154.402
39.078
0.742
Unattributable
126.195
1.25
0.147
https://s7.addthis.com/js/300/addthis_widget.js
121.856
98.458
7.555
https://retailwire.com/wp-content/themes/retailwire/js/modernizr-2.8.3-min.js?ver=2.8.3-b-modified-1574963938
101.323
57.755
1.229
https://retailwire.com/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
88.708
67.154
1.913
Minimizes main-thread work — 1.9 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
884.44099999998
Style & Layout
350.464
Other
245.034
Script Parsing & Compilation
155.941
Rendering
149.396
Parse HTML & CSS
54.179
Garbage Collection
23.527
Keep request counts low and transfer sizes small — 85 requests • 1,855 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
85
1899302
Script
32
760995
Image
25
665193
Font
6
344585
Stylesheet
14
82380
Document
3
41381
Other
5
4768
Media
0
0
Third-party
38
854429
Minimize third-party usage — Third-party code blocked the main thread for 30 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
SHOW DETAILS
132081
29.826
SHOW DETAILS
146214
0
SHOW DETAILS
139178
0
SHOW DETAILS
110147
0
SHOW DETAILS
70664
0
SHOW DETAILS
50425
0
SHOW DETAILS
41568
0
SHOW DETAILS
25050
0
SHOW DETAILS
21676
0
SHOW DETAILS
20074
0
SHOW DETAILS
1420
0
SHOW DETAILS
695
0
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
For me? Absolutely. RetailWire is the most dynamic, engaging, informative site…
Avoid large layout shifts — 5 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
DISCUSSION Will Allure editors outdo other beauty merchandisers with a new stor…
0.3626389247905
img
0.043824120782925
TRENDING Consumer MarketingOnline RetailManagement StrategyCustomer ServiceHuma…
0.030514572989592
div
0.026254146826011
Allbirds’ profitable business soars higher as it continues opening stores Feb 0…
0.011399960215434
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks — 6 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://fast.wistia.net/assets/external/E-v1.js
2812
100
https://fast.wistia.net/assets/external/E-v1.js
2713
99
https://s7.addthis.com/js/300/addthis_widget.js
2650
63
https://cdn.listrakbi.com/scripts/script.js?m=wm9UvbopwUmt&v=1
3187
59
https://retailwire.com/wp-content/plugins/wp-google-search/assets/js/google_cse_v2.js?ver=1-b-modified-1606682367
2912
56
https://retailwire.com/wp-content/themes/retailwire/js/modernizr-2.8.3-min.js?ver=2.8.3-b-modified-1574963938
2100
55
Avoid non-composited animations
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Avoids large JavaScript libraries with smaller alternatives — 0 large libraries found
It is recommended to work with smaller JavaScript libraries to reduce your bundle size and avoid poor performance.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

First Contentful Paint — 1.2 s
The time taken for the first image or text on the page to be rendered.
Time to Interactive — 2.8 s
The time taken for the page to become fully interactive.

Other

First Meaningful Paint — 1.2 s
The time taken for the primary content of the page to be rendered.

Opportunities

Remove unused JavaScript — Potential savings of 427 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.gstatic.com/recaptcha/releases/2Mfykwl2mlvyQZQ3PEgoH710/recaptcha__en.js
133030
103801
https://fast.wistia.net/assets/external/E-v1.js
120958
95357
https://s7.addthis.com/js/300/addthis_widget.js
116750
65185
https://www.google.com/cse/static/element/323d4b81541ddb5b/cse_element__en.js?usqp=CAI%3D
92821
64729
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/js/cff-scripts.js?ver=3.13.1-b-modified-1593626577
58431
53694
https://s7.addthis.com/static/sh.f48a1a04fe8dbf021b4cda1d.html
72197
32952
https://www.googletagmanager.com/gtag/js?id=UA-37883724-1
39590
21784
Serve images in next-gen formats — Potential savings of 270 KiB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://retailwire.com/wp-content/uploads/2021/02/allbirds-wide-interior-666x333-1.jpg
119390
70030
https://retailwire.com/wp-content/uploads/2021/02/good-grocer-volunteers-wanted-sign-666x333-1.jpg
106650
56994
https://retailwire.com/wp-content/uploads/2021/02/allure-cover-fashion-shot-666x333-1.jpg
84498
51804
https://retailwire.com/wp-content/uploads/2021/01/Oracle-Retail-IDC-Merch-MarketScape-Leaderboard-Ad.png
64381
50869
https://mediacdn.espssl.com/4562/Shared/Modal/modal-background-22.jpg
76503
47239
Preload key requests — Potential savings of 230 ms
Key requests can be preloaded by using '<link rel=preload>'. Retailwire.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
URL Potential Savings (Ms)
https://retailwire.com/wp-content/themes/retailwire/fonts/Jubilat_Regular.woff
230
https://retailwire.com/wp-content/themes/retailwire/fonts/Calibri.woff
210
https://retailwire.com/wp-content/themes/retailwire/fonts/fontawesome-webfont.woff?v=4.2.0
210

Metrics

Speed Index — 2.7 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 3.6 s
The timing of the largest text or image that is painted.
Cumulative Layout Shift — 0.495
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Opportunities

Eliminate render-blocking resources — Potential savings of 1,140 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Retailwire.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://retailwire.com/wp-content/plugins/wp-google-search/wgs2.css?ver=5.5.3
1592
70
https://retailwire.com/wp-includes/css/dist/block-library/style.min.css?ver=5.5.3
8258
190
https://retailwire.com/wp-content/plugins/ajax-load-more/core/css/ajax-load-more.min.css?ver=5.5.3
1883
150
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/css/cff-style.css?ver=3.13.1
15617
230
https://maxcdn.bootstrapcdn.com/font-awesome/4.7.0/css/font-awesome.min.css?ver=5.5.3
7514
270
https://retailwire.com/wp-content/plugins/wp-polls/polls-css.css?ver=2.75.5
1490
150
https://retailwire.com/wp-content/themes/retailwire/css/style.css?ver=5.5.3
23554
270
https://retailwire.com/wp-content/plugins/addthis/frontend/build/addthis_wordpress_public.min.css?ver=5.5.3
1109
70
https://retailwire.com/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
33565
230
https://retailwire.com/wp-content/themes/retailwire/js/modernizr-2.8.3-min.js?ver=2.8.3-b-modified-1574963938
6682
110

Diagnostics

Serve static assets with an efficient cache policy — 14 resources found
Retailwire.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://cdn.listrakbi.com/css/animate.min.css
0
1445
https://js.hs-scripts.com/452866.js
60000
1215
https://js.hs-analytics.net/analytics/1612307400000/452866.js
300000
19300
https://js.hs-banner.com/452866.js
300000
14437
https://s7.addthis.com/js/300/addthis_widget.js
600000
116750
https://www.google.com/cse/static/style/look/v4/default.css
3000000
1939
https://fast.wistia.net/assets/external/E-v1.js
3600000
120958
https://mediacdn.espssl.com/4562/Shared/Modal/modal-background-22.jpg
3600000
76883
https://cdn.listrakbi.com/scripts/script.js?m=wm9UvbopwUmt&v=1
3600000
43777
https://fast.wistia.net/assets/external/iframeApi.js
3600000
11123
https://mediacdn.espssl.com//4562/Shared/Modal/validation-background.png
3600000
2516
https://mediacdn.espssl.com//4562/Shared/Modal/overlay-background.png
3600000
1401
https://www.google-analytics.com/analytics.js
7200000
19451
https://z.moatads.com/addthismoatframe568911941483/moatframe.js
27757000
1420
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://retailwire.com/wp-content/themes/retailwire/fonts/Calibri.woff
54.15300000459
https://retailwire.com/wp-content/themes/retailwire/fonts/fontawesome-webfont.woff?v=4.2.0
27.892000041902
https://retailwire.com/wp-content/themes/retailwire/fonts/Jubilat_Regular.woff
32.117999857292
https://maxcdn.bootstrapcdn.com/font-awesome/4.3.0/fonts/fontawesome-webfont.woff2?v=4.3.0
17.411999870092
https://fonts.gstatic.com/s/droidsans/v12/SlGVmQWMvZQIdix7AFxXkHNSbRYXags.woff2
2.8590001165867
https://fonts.gstatic.com/s/droidsans/v12/SlGWmQWMvZQIdix7AFxXmMh3eDs1ZyHKpWg.woff2
3.7310000043362
Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
URL Location
https://retailwire.com/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
line: 2
75

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of retailwire.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Presentational `<table>` elements avoid using `<th>`, `<caption>` or the `[summary]` attribute.
It is advised to not include data elements in tables which are used for layout purposes, as it may create confusion for screen reader and other assistive technology users.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Retailwire.com may provide assistance to deaf or hearing-impaired users with captions on videos.
`<video>` elements contain a `<track>` element with `[kind="description"]`
Retailwire.com may provide relevant information that dialogue cannot, by using audio descriptions.

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements
SIGN IN FOR DISCUSSIONS
NEWSLETTER SIGN UP
input
SEARCH
FRONT PAGE
DISCUSSIONS
RETAIL NEWS
RESOURCES
BRAINTRUST
MARKETING
ABOUT
DISCUSSION
BRAINTRUST
Liz Crawford
VP Planning, TPN Retail
DISCUSSION
BRAINTRUST
Georganne Bender
Principal, KIZER & BENDER Speaking
DISCUSSION
BRAINTRUST
Neil Saunders
Managing Director, GlobalData
TRENDING
RESOURCES
RETAIL NEWS
THE WALL STREET JOURNAL
02/02/2021
KTLA
02/02/2021
FAST COMPANY
02/02/2021
CNET
02/02/2021
CNN
02/02/2021
SUPERMARKET NEWS
02/02/2021
REUTERS
02/02/2021
CNBC
02/02/2021
More
PRESS RELEASES
RACKSPACE TECHNOLOGY, INC.
02/02/2021
NRF
02/02/2021
GLOBALDATA
02/02/2021
NUMERATOR
02/02/2021
RILA
02/02/2021
A.K.A. BRANDS
02/02/2021
SHOPKICK
02/02/2021
NEDAP
02/02/2021
GIANT FOOD
02/01/2021
THE HOME DEPOT
02/01/2021
Older Posts

Navigation

`[id]` attributes on active, focusable elements are not unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Failing Elements
More
Heading elements are not in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
Failing Elements
Menu
Some elements have a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.
Failing Elements
input
input

Names and labels

Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
img
img
Form elements do not have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Failing Elements
input
input
Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Tables and lists

Lists do not contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
Failing Elements
Get Your 2021 Success Plan Special Report: Managing Sales Tax in a COVID-19 Wor…
New Global Rackspace Technology Study Uncovers Widespread Artificial Intelligen…
List items (`<li>`) are not contained within `<ul>` or `<ol>` parent elements.
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Failing Elements
Get Your 2021 Success Plan
Special Report: Managing Sales Tax in a COVID-19 World
Over 250 retail marketers agree – 2021 is the year of customer loyalty innovati…
On-Demand Webinar: What just happened? Study results from the craziest holiday …
[EXCLUSIVE] Merchandise operations management software vendor assessment
Top 3 obstacles to great omnichannel and how to overcome them
How to Optimize Your Retail Recovery Audit Program
[New Webinar] Retailers Reset Their 2020 Supply Chain Plans
Retail is changing — Change the future.
Join Groceryshop Spring Meetup

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
64

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that retailwire.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
1.12.4
Modernizr
2.8.3
yepnope
WebFont Loader
Hammer.js
2.0.8
WordPress
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://retailwire.com/wp-content/plugins/wp-smushit/app/assets/js/smush-lazy-load.min.js?ver=3.8.2-b-modified-1610372694
https://retailwire.com/wp-content/plugins/wp-smushit/app/assets/js/smush-lazy-load.min.js.map

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://retailwire.com/
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Includes front-end JavaScript libraries with known security vulnerabilities — 4 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
SHOW DETAILS
4
Medium

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
URL
SHOW DETAILS
SHOW DETAILS
Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
URL Description
https://www.googletagmanager.com/gtm.js?id=GTM-52XWQ7X
Failed to load resource: the server responded with a status of 404 (Not Found)
75

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for retailwire.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of retailwire.com on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Document does not have a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links do not have descriptive text — 1 link found
Make use of descriptive link text to assist search engines in understanding the content.
Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
img
img

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
22

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of retailwire.com. This includes details about web app manifests.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of retailwire.com on mobile screens.
Contains some content when JavaScript is not available
Apps should display alternative content for when JavaScript is disabled.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Fast and reliable

Page load is not fast enough on mobile networks — Interactive on simulated mobile network at 12.8 s
Ensure that the page loads fast enough over a cellular network, to ensure good mobile user experience.
Current page does not respond with a 200 when offline
In order for Progressive Web Apps to be made available offline, ensure that the app is using a service worker.
`start_url` does not respond with a 200 when offline
Consider using a service worker for Progressive Web Apps to ensure greater reliability for the user, in the case of poor network conditions.

Installable

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://retailwire.com/
Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Web app manifest does not meet the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
View Data

PWA Optimized

Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 51
Performance 17
Accessibility 70
Best Practices 64
SEO 77
Progressive Web App 25
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://retailwire.com
Updated: 2nd February, 2021

2.31 seconds
First Contentful Paint (FCP)
22%
65%
13%

0.02 seconds
First Input Delay (FID)
95%
4%
1%

Simulate loading on mobile
17

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for retailwire.com. This includes details about optimizing page load times which can result in a better user experience.

Opportunities

Properly size images
Images can slow down the page's load time. Retailwire.com should consider serving more appropriate-sized images.
Defer offscreen images — Potential savings of 2 KiB
Time to Interactive can be slowed down by resources on the page. Retailwire.com should consider lazy-loading offscreen and hidden images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://mediacdn.espssl.com//4562/Shared/Modal/validation-background.png
2137
2137
Minify CSS — Potential savings of 9 KiB
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Retailwire.com should consider minifying CSS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://retailwire.com/wp-content/themes/retailwire/css/style.css?ver=5.5.3
23550
3398
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/css/cff-style.css?ver=3.13.1
15611
3090
https://www.google.com/cse/static/element/323d4b81541ddb5b/default+en.css
9633
2934
Remove unused CSS — Potential savings of 34 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Retailwire.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://retailwire.com/wp-content/themes/retailwire/css/style.css?ver=5.5.3
23550
19644
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/css/cff-style.css?ver=3.13.1
15611
15539
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 160 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://retailwire.com/
159.305
Avoid multiple page redirects — Potential savings of 630 ms
Redirects can cause additional delays before the page can begin loading. Retailwire.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://retailwire.com/
630
https://retailwire.com/
0
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 7 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://cdn.listrakbi.com/scripts/script.js?m=wm9UvbopwUmt&v=1
7267
https://fast.wistia.net/assets/external/E-v1.js
215
https://s7.addthis.com/js/300/addthis_widget.js
54
https://js.hs-banner.com/452866.js
43

Diagnostics

Avoids enormous network payloads — Total size was 1,511 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://retailwire.com/wp-content/themes/retailwire/fonts/Calibri.woff
142929
https://www.gstatic.com/recaptcha/releases/2Mfykwl2mlvyQZQ3PEgoH710/recaptcha__en.js
133031
https://fast.wistia.net/assets/external/E-v1.js
120970
https://retailwire.com/wp-content/uploads/2021/02/allbirds-wide-interior-666x333-1.jpg
120229
https://s7.addthis.com/js/300/addthis_widget.js
116750
https://www.google.com/cse/static/element/323d4b81541ddb5b/cse_element__en.js?usqp=CAI%3D
92821
https://retailwire.com/wp-content/uploads/2021/02/allure-cover-fashion-shot-666x333-1.jpg
85324
https://retailwire.com/wp-content/themes/retailwire/fonts/fontawesome-webfont.woff?v=4.2.0
66281
https://retailwire.com/wp-content/uploads/2021/01/Oracle-Retail-IDC-Merch-MarketScape-Leaderboard-Ad.png
65208
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/js/cff-scripts.js?ver=3.13.1-b-modified-1593626577
58431
Avoids an excessive DOM size — 748 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
748
Maximum DOM Depth
SHOW DETAILS
15
Maximum Child Elements
SHOW DETAILS
33
Avoid chaining critical requests — 21 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Retailwire.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures — 1 user timing
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Name Type Start Time (Ms) Duration (Ms)
addthis.render_toolbox
Mark
1819.148
Keep request counts low and transfer sizes small — 75 requests • 1,511 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
75
1547122
Script
33
770500
Font
6
344579
Image
14
303423
Stylesheet
14
82486
Document
3
41397
Other
5
4737
Media
0
0
Third-party
38
787203
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
img
Avoid large layout shifts — 5 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
Will Allure editors outdo other beauty merchandisers with a new store concept? …
0.049901456804038
BRAINTRUST "It's as if Consumer Reports opened an electronics shop featuring it…
0.032694057906094
img
0.018663174014267
img
0.012471107642521
a
0.0058687565376569
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks — 20 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://fast.wistia.net/assets/external/E-v1.js
11457
360
https://fast.wistia.net/assets/external/E-v1.js
11112
345
https://s7.addthis.com/js/300/addthis_widget.js
12488
272
https://retailwire.com/wp-content/plugins/wp-google-search/assets/js/google_cse_v2.js?ver=1-b-modified-1606682367
11817
251
https://cdn.listrakbi.com/scripts/script.js?m=wm9UvbopwUmt&v=1
13234
200
https://retailwire.com/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
8820
178
https://fast.wistia.net/assets/external/iframeApi.js
13069
161
https://retailwire.com/wp-content/plugins/wp-smushit/app/assets/js/smush-lazy-load.min.js?ver=3.8.2-b-modified-1610372694
13683
119
https://retailwire.com/wp-content/plugins/wp-smushit/app/assets/js/smush-lazy-load.min.js?ver=3.8.2-b-modified-1610372694
13884
110
https://www.google.com/cse/static/element/323d4b81541ddb5b/cse_element__en.js?usqp=CAI%3D
13434
106
https://www.gstatic.com/recaptcha/releases/2Mfykwl2mlvyQZQ3PEgoH710/recaptcha__en.js
12834
99
https://www.google-analytics.com/analytics.js
12973
96
https://fast.wistia.net/assets/external/E-v1.js
12068
93
https://retailwire.com/
1170
91
https://fast.wistia.net/assets/external/E-v1.js
12161
86
https://fast.wistia.net/assets/external/E-v1.js
12247
81
https://retailwire.com/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
12375
75
https://cdn.listrakbi.com/scripts/script.js?m=wm9UvbopwUmt&v=1
12760
74
Unattributable
630
55
https://cdn.listrakbi.com/scripts/script.js?m=wm9UvbopwUmt&v=1
13540
51
Avoid non-composited animations
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Avoids large JavaScript libraries with smaller alternatives — 0 large libraries found
It is recommended to work with smaller JavaScript libraries to reduce your bundle size and avoid poor performance.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Other

Network Requests
Below is a list of network requests that were made during page load.
URL Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://retailwire.com/
0
84.314999985509
756
0
301
text/html
https://retailwire.com/
85.115999914706
243.42499999329
14491
78583
200
text/html
Document
https://retailwire.com/wp-content/plugins/wp-google-search/wgs2.css?ver=5.5.3
262.55899993703
290.00299994368
1586
2656
200
text/css
Stylesheet
https://retailwire.com/wp-includes/css/dist/block-library/style.min.css?ver=5.5.3
262.78999994975
291.07099992689
8258
53907
200
text/css
Stylesheet
https://retailwire.com/wp-content/plugins/ajax-load-more/core/css/ajax-load-more.min.css?ver=5.5.3
262.97099993099
286.10599995591
1883
5459
200
text/css
Stylesheet
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/css/cff-style.css?ver=3.13.1
263.36199999787
296.52799991891
15611
95626
200
text/css
Stylesheet
https://maxcdn.bootstrapcdn.com/font-awesome/4.7.0/css/font-awesome.min.css?ver=5.5.3
263.67399992887
281.49199998006
7514
31000
200
text/css
Stylesheet
https://retailwire.com/wp-content/plugins/wp-polls/polls-css.css?ver=2.75.5
264.15800000541
318.11200000811
1490
2708
200
text/css
Stylesheet
https://retailwire.com/wp-content/themes/retailwire/css/style.css?ver=5.5.3
264.4099999452
304.23299991526
23550
125321
200
text/css
Stylesheet
https://retailwire.com/wp-content/plugins/addthis/frontend/build/addthis_wordpress_public.min.css?ver=5.5.3
264.60699993186
294.77399995085
1113
587
200
text/css
Stylesheet
https://retailwire.com/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
264.81600000989
298.1129999971
33567
96873
200
application/javascript
Script
https://retailwire.com/wp-content/themes/retailwire/js/modernizr-2.8.3-min.js?ver=2.8.3-b-modified-1574963938
265.01999993343
300.70999998134
6682
15243
200
application/javascript
Script
https://s7.addthis.com/js/300/addthis_widget.js
400.40699997917
521.81499998551
116750
361292
200
application/javascript
Script
https://www.googletagmanager.com/gtag/js?id=UA-37883724-1
400.63499996904
425.07599992678
39590
98918
200
application/javascript
Script
https://fast.wistia.net/assets/external/E-v1.js
400.85500001442
446.74299994949
120970
657298
200
application/javascript
Script
https://retailwire.com/wp-content/themes/retailwire/css/print.css
401.95400000084
429.46899996605
1164
575
200
text/css
Stylesheet
https://js.hs-scripts.com/452866.js
401.05599991512
425.76199991163
1199
728
200
application/javascript
Script
https://retailwire.com/wp-content/plugins/wp-google-search/assets/js/google_cse_v2.js?ver=1-b-modified-1606682367
267.63499993831
323.22499994189
1114
468
200
application/javascript
Script
https://retailwire.com/wp-content/plugins/adrotate-pro/library/jquery.adrotate.clicktracker.js?ver=-b-modified-1606681650
267.86299992818
290.4639999615
1114
373
200
application/javascript
Script
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/js/cff-scripts.js?ver=3.13.1-b-modified-1593626577
268.11199996155
307.09299992304
58431
282794
200
application/javascript
Script
https://retailwire.com/wp-content/plugins/wp-polls/polls-js.js?ver=2.75.5-b-modified-1591885178
268.40299996547
295.81099993084
1465
3242
200
application/javascript
Script
https://retailwire.com/wp-content/plugins/wp-smushit/app/assets/js/smush-lazy-load.min.js?ver=3.8.2-b-modified-1610372694
268.63899989985
328.20099999662
4508
8459
200
application/javascript
Script
https://retailwire.com/wp-includes/js/wp-embed.min.js?ver=5.5.3
268.81599996705
293.77300001215
1550
1434
200
application/javascript
Script
https://retailwire.com/wp-content/plugins/ajax-load-more/core/js/ajax-load-more.min.js?ver=2.10.1-b-modified-1574965601
269.08200001344
292.18699992634
6083
24167
200
application/javascript
Script
https://www.google.com/recaptcha/api.js
269.49899992906
283.15099992324
1383
850
200
text/javascript
Script
https://retailwire.com/wp-content/themes/retailwire/js/owl.carousel.min.js
269.77599994279
299.88599999342
7057
23076
200
application/javascript
Script
https://retailwire.com/wp-content/themes/retailwire/js/hmac.js
401.31200000178
425.90099992231
2840
4913
200
application/javascript
Script
https://retailwire.com/wp-content/themes/retailwire/js/main.js
401.48999996018
433.35399997886
1604
2220
200
application/javascript
Script
https://retailwire.com/wp-content/themes/retailwire/fonts/Calibri.woff
359.73999998532
534.59199995268
142929
142100
200
font/woff
Font
https://www.googletagmanager.com/gtm.js?id=GTM-52XWQ7X
401.75999992061
476.10999993049
1978
0
404
text/html
Script
406.84399998281
408.99899997748
37
37
200
image/gif
Document
407.13899990078
407.20099990722
0
37
200
image/gif
Image
https://retailwire.com/wp-content/themes/retailwire/images/close.png
411.34899994358
432.24100000225
1276
450
200
image/png
Image
https://retailwire.com/wp-content/themes/retailwire/images/sprites.png
412.76400000788
435.62100001145
6175
5349
200
image/png
Image
https://retailwire.com/wp-content/themes/retailwire/images/icon-comment-2.png
415.23199994117
441.2579999771
995
174
200
image/png
Image
https://retailwire.com/wp-content/themes/retailwire/fonts/Jubilat_Regular.woff
419.31899997871
448.46200000029
54355
53532
200
font/woff
Font
https://retailwire.com/wp-content/themes/retailwire/fonts/fontawesome-webfont.woff?v=4.2.0
420.17999989912
449.1679999046
66281
65452
200
font/woff
Font
458.67099997122
460.80000000075
37
37
200
image/gif
Document
463.65399996284
469.94999994058
37
37
200
image/gif
Document
467.54099999089
470.31799994875
37
37
200
image/gif
Document
520.51499998197
523.96399993449
37
37
200
image/gif
Document
https://www.google.com/cse/cse.js?cx=e38d149ac4c2c011d
549.5589999482
962.03199995216
563
0
301
text/html
https://retailwire.com/wp-content/uploads/2021/01/Oracle-Retail-IDC-Merch-MarketScape-Leaderboard-Ad.png
581.56600000802
607.1590000065
65208
64381
200
image/png
Image
https://retailwire.com/wp-content/uploads/2016/09/cropped-rw-new-300-R-2.png
581.76899992395
606.59699991811
8557
7727
200
image/png
Image
https://retailwire.com/wp-content/uploads/2021/02/allure-cover-fashion-shot-666x333-1.jpg
581.89599995967
621.37700000312
85324
84498
200
image/jpeg
Image
https://retailwire.com/wp-content/plugins/ajax-load-more-cache/_cache/7787841693/page-0.html
597.58499998134
742.0469999779
2100
5063
200
text/html
XHR
https://www.gstatic.com/recaptcha/releases/2Mfykwl2mlvyQZQ3PEgoH710/recaptcha__en.js
599.96599995065
611.60299996845
133031
339515
200
text/javascript
Script
https://cdn.listrakbi.com/scripts/script.js?m=wm9UvbopwUmt&v=1
604.64899998624
627.3349999683
43787
165458
200
text/javascript
Script
https://retailwire.com/wp-content/plugins/ajax-load-more/core/img/ajax-loader.gif
607.77899995446
636.0519999871
2674
1849
200
image/gif
Image
https://retailwire.com/wp-content/themes/retailwire/images/arrow-prev.png
660.80700000748
683.13099991065
985
166
200
image/png
Image
https://retailwire.com/wp-content/themes/retailwire/images/arrow-next.png
661.12800000701
684.07999991905
990
167
200
image/png
Image
https://js.hs-analytics.net/analytics/1612307400000/452866.js
961.59199997783
988.46099991351
19308
62353
200
text/javascript
Script
https://js.hs-banner.com/452866.js
961.91499999259
993.09299991
14438
55621
200
text/javascript
Script
https://cse.google.com/cse/cse.js?cx=e38d149ac4c2c011d
962.25300000515
986.9179999223
3890
7037
200
text/javascript
Script
https://www.google-analytics.com/analytics.js
994.18799998239
999.1629999131
19452
47051
200
text/javascript
Script
https://fast.wistia.net/assets/external/iframeApi.js
1035.241000005
1051.6329999082
11135
54945
200
application/javascript
Script
https://z.moatads.com/addthismoatframe568911941483/moatframe.js
1119.8819999117
1134.7989999922
1420
1705
200
application/x-javascript
Script
https://s1.listrakbi.com/wm9UvbopwUmt/session/getIds?callback=ltkCallback3434&gsid=&_sid=&_tid=&ps=null&dps=true
1142.8819999564
1159.3169999542
1346
175
200
application/x-javascript
Script
https://services.listrak.com/API/S/ltkPrefCenterFrame
1206.7619999871
1322.7489999263
2965
2665
200
text/javascript
Script
https://www.google.com/cse/static/element/323d4b81541ddb5b/cse_element__en.js?usqp=CAI%3D
1210.9799999744
1220.5489999615
92821
281073
200
text/javascript
Script
https://www.google.com/cse/static/element/323d4b81541ddb5b/default+en.css
1211.8009999394
1218.5899999458
9633
41474
200
text/css
Stylesheet
https://www.google.com/cse/static/style/look/v4/default.css
1212.2359999921
1218.0049999151
1940
4495
200
text/css
Stylesheet
https://www.google-analytics.com/j/collect?v=1&_v=j87&a=567206705&t=pageview&_s=1&dl=https%3A%2F%2Fretailwire.com%2F&ul=en-us&de=UTF-8&dt=RetailWire%20%E2%80%93%20Retail%20News%20and%20Analysis&sd=24-bit&sr=360x640&vp=360x640&je=0&_u=IEBAAUABAAAAAC~&jid=914662022&gjid=1226019516&cid=1662939728.1612307516&tid=UA-37883724-1&_gid=1514883095.1612307516&_r=1&gtm=2ou1k0&z=1544573590
1251.8459999701
1255.7619999861
623
2
200
text/plain
XHR
https://stats.g.doubleclick.net/j/collect?t=dc&aip=1&_r=3&v=1&_v=j87&tid=UA-37883724-1&cid=1662939728.1612307516&jid=914662022&gjid=1226019516&_gid=1514883095.1612307516&_u=IEBAAUAAAAAAAC~&z=1926755098
1323.946999968
1327.2139999317
695
1
200
text/plain
XHR
https://retailwire.com/wp-content/uploads/2019/12/crawford-l-masked-150x150.jpg
1328.2180000097
1354.8739999533
5924
5101
200
image/jpeg
Image
https://retailwire.com/wp-content/uploads/2021/02/allbirds-wide-interior-666x333-1.jpg
1328.5479999613
1353.3409999218
120229
119390
200
image/jpeg
Image
https://maxcdn.bootstrapcdn.com/font-awesome/4.3.0/css/font-awesome.min.css
1352.3299999069
1370.6579999998
5906
23739
200
text/css
Stylesheet
https://ajax.googleapis.com/ajax/libs/webfont/1/webfont.js
1354.6309999656
1357.8699999489
6147
13188
200
text/javascript
Script
https://mediacdn.espssl.com//4562/Shared/Modal/validation-background.png
1358.8039999595
1413.0109999096
2516
2137
200
image/png
Image
https://cdn.listrakbi.com/css/animate.min.css
1479.5059999451
1495.8399999887
1445
4879
200
text/css
Stylesheet
https://maxcdn.bootstrapcdn.com/font-awesome/4.3.0/fonts/fontawesome-webfont.woff2?v=4.3.0
1496.5949999169
1518.7769999029
57244
56780
200
font/woff2
Font
https://fonts.googleapis.com/css?family=Droid+Sans:400,700&subset=latin
1524.3059999775
1538.3069999516
1393
764
200
text/css
Stylesheet
https://m.addthis.com/live/red_lojson/300lo.json?si=6019dc3c88c21bcb&bkl=0&bl=1&pdt=265&sid=6019dc3c88c21bcb&pub=ra-568f3da6102d1021&rev=v8.28.8-wp&ln=en&pc=wpp&cb=0&ab=-&dp=retailwire.com&fp=&fr=&of=0&pd=0&irt=0&vcl=0&md=0&ct=1&tct=0&abt=0&cdn=0&pi=1&rb=0&gen=100&chr=UTF-8&colc=1612307516598&wpv=wpp-6.2.6&addthis_plugin_info=%7B%22info_status%22%3A%22enabled%22%2C%22cms_name%22%3A%22WordPress%22%2C%22plugin_name%22%3A%22Share%20Buttons%20by%20AddThis%22%2C%22plugin_version%22%3A%226.2.6%22%2C%22plugin_mode%22%3A%22WordPress%22%2C%22anonymous_profile_id%22%3A%22wp-f45e549d3411ae42545e82c4872e72c1%22%2C%22page_info%22%3A%7B%22template%22%3A%22home%22%2C%22post_type%22%3A%22%22%7D%2C%22sharing_enabled_on_post_via_metabox%22%3Afalse%7D&jsl=1&uvs=6019dc3c204aba3c000&skipb=1&callback=addthis.cbs.jsonp__134737546440649720
1620.7579999464
1808.2319999812
2588
146
200
application/javascript
Script
https://s7.addthis.com/static/sh.f48a1a04fe8dbf021b4cda1d.html
1626.2209999841
1629.6239999356
0
0
-1
Document
https://s7.addthis.com/static/sh.f48a1a04fe8dbf021b4cda1d.html
1634.1409999877
1724.8069999041
26906
72412
200
text/html
Document
https://track.hubspot.com/__ptq.gif?k=1&sd=360x640&cd=24-bit&cs=UTF-8&ln=en-us&bfp=3989224528&v=1.1&a=452866&ct=standard-page&rcu=https%3A%2F%2Fretailwire.com%2F&pu=https%3A%2F%2Fretailwire.com%2F&t=RetailWire+%E2%80%93+Retail+News+and+Analysis&cts=1612307516626&vi=7260e97b36dba01dab6e958d3d70ea63&nc=true&u=163635872.7260e97b36dba01dab6e958d3d70ea63.1612307516618.1612307516618.1612307516618.1&b=163635872.1.1612307516619
1648.4049999854
1705.3819999564
1169
45
200
image/gif
Image
https://fonts.gstatic.com/s/droidsans/v12/SlGVmQWMvZQIdix7AFxXkHNSbRYXags.woff2
1658.2509999862
1663.4789999807
11805
11236
200
font/woff2
Font
https://fonts.gstatic.com/s/droidsans/v12/SlGWmQWMvZQIdix7AFxXmMh3eDs1ZyHKpWg.woff2
1658.856999944
1663.8979999116
11965
11396
200
font/woff2
Font
https://s7.addthis.com/static/menu.c9fe060fcef7c720d644.js
1815.186999971
1832.7209999552
9395
23901
200
application/javascript
Script
https://mediacdn.espssl.com//4562/Shared/Modal/overlay-background.png
2421.2379999226
2436.3550000126
1401
1022
200
image/png
Image
https://m1.listrakbi.com/Handlers/Impression.ashx?callback=ltkCallback8846&&ctid=wm9UvbopwUmt&t=impression&mid=8ef01fda-f561-46c4-8bb3-fa7ec28b2ca6&r=false&globalSessionUID=a957837e-516a-4ed1-ba29-eab4c7529efa
2433.3319999278
2517.6309999079
892
103
200
application/javascript
Script
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
275.076
10.014
335.003
5.677
348.499
88.765
437.292
45.375
485.02
7.894
493.825
10.76
519.28
15.526
535.308
8.83
547.93
11.011
559.44
8.552
569.014
6.171
576.304
125.422
701.946
5.37
709.163
10.026
721.81
10.455
732.533
86.337
818.94
14.32
833.28
90.045
923.354
23.255
946.678
21.446
968.147
20.36
1011.115
11.726
1023.069
37.692
1071.423
11.222
1083.612
68.079
1158.688
18.497
1177.244
7.244
1187.773
24.705
1216.274
17.639
1235.941
5.501
1242.062
5.218
1247.313
6.964
1254.311
23.953
1278.337
40.355
1322.743
6.064
1335.044
13.65
1355.607
5.887
1364.719
99.867
1464.652
7.145
1474.069
26.428
1506.34
25.391
1533.064
7.793
1544.312
7.24
1557.111
5.691
1565.723
6.579
1573.137
20.634
1595.665
22.145
1619.443
59.706
1705.405
18.059
1759.493
9.294
1777.887
27.583
1806.549
6.868
1840.965
7.154
2446.218
10.217
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Metrics

First Contentful Paint — 3.8 s
The time taken for the first image or text on the page to be rendered.
Cumulative Layout Shift — 0.13
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Opportunities

Minify JavaScript — Potential savings of 24 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Retailwire.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/js/cff-scripts.js?ver=3.13.1-b-modified-1593626577
58431
24692
Efficiently encode images — Potential savings of 50 KiB
Unoptimized images can consume more cellular data than what is necessary.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://retailwire.com/wp-content/uploads/2021/02/allbirds-wide-interior-666x333-1.jpg
119390
33443
https://retailwire.com/wp-content/uploads/2021/02/allure-cover-fashion-shot-666x333-1.jpg
84498
18045

Metrics

Speed Index — 9.8 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 12.3 s
The timing of the largest text or image that is painted.
Time to Interactive — 12.6 s
The time taken for the page to become fully interactive.
Total Blocking Time — 1,710 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

First CPU Idle — 11.2 s
The time taken for the page's main thread to be quiet enough to handle input.
Max Potential First Input Delay — 360 ms
Users could experience a delay when interacting with the page.
First Meaningful Paint — 5.9 s
The time taken for the primary content of the page to be rendered.
Estimated Input Latency — 150 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive retailwire.com as laggy when the latency is higher than 0.05 seconds.
First Contentful Paint (3G) — 7694 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.

Opportunities

Eliminate render-blocking resources — Potential savings of 3,100 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Retailwire.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://retailwire.com/wp-content/plugins/wp-google-search/wgs2.css?ver=5.5.3
1586
180
https://retailwire.com/wp-includes/css/dist/block-library/style.min.css?ver=5.5.3
8258
780
https://retailwire.com/wp-content/plugins/ajax-load-more/core/css/ajax-load-more.min.css?ver=5.5.3
1883
480
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/css/cff-style.css?ver=3.13.1
15611
930
https://maxcdn.bootstrapcdn.com/font-awesome/4.7.0/css/font-awesome.min.css?ver=5.5.3
7514
1080
https://retailwire.com/wp-content/plugins/wp-polls/polls-css.css?ver=2.75.5
1490
480
https://retailwire.com/wp-content/themes/retailwire/css/style.css?ver=5.5.3
23550
1230
https://retailwire.com/wp-content/plugins/addthis/frontend/build/addthis_wordpress_public.min.css?ver=5.5.3
1113
180
https://retailwire.com/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
33567
930
https://retailwire.com/wp-content/themes/retailwire/js/modernizr-2.8.3-min.js?ver=2.8.3-b-modified-1574963938
6682
330
Remove unused JavaScript — Potential savings of 425 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.gstatic.com/recaptcha/releases/2Mfykwl2mlvyQZQ3PEgoH710/recaptcha__en.js
133031
103802
https://fast.wistia.net/assets/external/E-v1.js
120970
95367
https://www.google.com/cse/static/element/323d4b81541ddb5b/cse_element__en.js?usqp=CAI%3D
92821
64729
https://s7.addthis.com/js/300/addthis_widget.js
116750
62836
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/js/cff-scripts.js?ver=3.13.1-b-modified-1593626577
58431
53694
https://s7.addthis.com/static/sh.f48a1a04fe8dbf021b4cda1d.html
72197
32952
https://www.googletagmanager.com/gtag/js?id=UA-37883724-1
39590
21784
Serve images in next-gen formats — Potential savings of 169 KiB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://retailwire.com/wp-content/uploads/2021/02/allbirds-wide-interior-666x333-1.jpg
119390
70030
https://retailwire.com/wp-content/uploads/2021/02/allure-cover-fashion-shot-666x333-1.jpg
84498
51804
https://retailwire.com/wp-content/uploads/2021/01/Oracle-Retail-IDC-Merch-MarketScape-Leaderboard-Ad.png
64381
50869
Preload key requests — Potential savings of 1,770 ms
Key requests can be preloaded by using '<link rel=preload>'. Retailwire.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
URL Potential Savings (Ms)
https://retailwire.com/wp-content/themes/retailwire/fonts/Calibri.woff
1770
https://retailwire.com/wp-content/themes/retailwire/fonts/fontawesome-webfont.woff?v=4.2.0
1530
https://retailwire.com/wp-content/themes/retailwire/fonts/Jubilat_Regular.woff
1350

Diagnostics

Serve static assets with an efficient cache policy — 13 resources found
Retailwire.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://cdn.listrakbi.com/css/animate.min.css
0
1445
https://js.hs-scripts.com/452866.js
60000
1199
https://js.hs-analytics.net/analytics/1612307400000/452866.js
300000
19308
https://js.hs-banner.com/452866.js
300000
14438
https://s7.addthis.com/js/300/addthis_widget.js
600000
116750
https://www.google.com/cse/static/style/look/v4/default.css
3000000
1940
https://fast.wistia.net/assets/external/E-v1.js
3600000
120970
https://cdn.listrakbi.com/scripts/script.js?m=wm9UvbopwUmt&v=1
3600000
43787
https://fast.wistia.net/assets/external/iframeApi.js
3600000
11135
https://mediacdn.espssl.com//4562/Shared/Modal/validation-background.png
3600000
2516
https://mediacdn.espssl.com//4562/Shared/Modal/overlay-background.png
3600000
1401
https://www.google-analytics.com/analytics.js
7200000
19452
https://z.moatads.com/addthismoatframe568911941483/moatframe.js
27718000
1420
Reduce JavaScript execution time — 3.6 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://fast.wistia.net/assets/external/E-v1.js
1234.208
859.952
342.312
https://retailwire.com/
956.56
26.152
13.48
https://cdn.listrakbi.com/scripts/script.js?m=wm9UvbopwUmt&v=1
733.62
362.696
11.396
https://s7.addthis.com/js/300/addthis_widget.js
487.968
414.268
33.472
Unattributable
444.096
6.94
0.992
https://retailwire.com/wp-content/plugins/wp-smushit/app/assets/js/smush-lazy-load.min.js?ver=3.8.2-b-modified-1610372694
427.844
113.764
3.336
https://retailwire.com/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
375.532
273.524
6.944
https://retailwire.com/wp-content/plugins/ajax-load-more/core/js/ajax-load-more.min.js?ver=2.10.1-b-modified-1574965601
227.18
132.824
6.416
https://retailwire.com/wp-content/themes/retailwire/js/modernizr-2.8.3-min.js?ver=2.8.3-b-modified-1574963938
205.364
134.184
4.976
191.92
47.744
26.1
https://fast.wistia.net/assets/external/iframeApi.js
177.812
168.06
5.128
https://s7.addthis.com/static/sh.f48a1a04fe8dbf021b4cda1d.html#rand=0.17003398615312215&iit=1612307516590&tmr=load%3D1612307516048%26core%3D1612307516098%26main%3D1612307516584%26ifr%3D1612307516594&cb=0&cdn=0&md=0&kw=&ab=-&dh=retailwire.com&dr=&du=https%3A%2F%2Fretailwire.com%2F&href=https%3A%2F%2Fretailwire.com%2F&dt=RetailWire%20%E2%80%93%20Retail%20News%20and%20Analysis&dbg=0&cap=tc%3D0%26ab%3D0&inst=1&jsl=1&prod=undefined&lng=en&ogt=&pc=wpp&pub=ra-568f3da6102d1021&ssl=1&sid=6019dc3c88c21bcb&srf=0.01&ver=300&xck=0&xtr=0&og=&csi=undefined&rev=v8.28.8-wp&ct=1&xld=1&xd=1
109.564
78.432
18.336
https://www.google-analytics.com/analytics.js
106.856
90.672
5.156
https://www.gstatic.com/recaptcha/releases/2Mfykwl2mlvyQZQ3PEgoH710/recaptcha__en.js
101.708
65.904
29.82
https://www.googletagmanager.com/gtag/js?id=UA-37883724-1
96.264
80.956
10.56
https://js.hs-analytics.net/analytics/1612307400000/452866.js
84.056
72.556
7.728
https://www.google.com/cse/static/element/323d4b81541ddb5b/cse_element__en.js?usqp=CAI%3D
80.424
47.128
27.396
https://retailwire.com/wp-content/plugins/custom-facebook-feed-pro/js/cff-scripts.js?ver=3.13.1-b-modified-1593626577
76.28
48.656
23.396
Minimize main-thread work — 6.5 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
3240.0399999999
Style & Layout
1096.24
Other
917.41999999999
Script Parsing & Compilation
627.068
Rendering
356.188
Parse HTML & CSS
235.156
Garbage Collection
66.912
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://retailwire.com/wp-content/themes/retailwire/fonts/Calibri.woff
174.85199996736
https://retailwire.com/wp-content/themes/retailwire/fonts/Jubilat_Regular.woff
29.143000021577
https://retailwire.com/wp-content/themes/retailwire/fonts/fontawesome-webfont.woff?v=4.2.0
28.988000005484
https://maxcdn.bootstrapcdn.com/font-awesome/4.3.0/fonts/fontawesome-webfont.woff2?v=4.3.0
22.18199998606
https://fonts.gstatic.com/s/droidsans/v12/SlGVmQWMvZQIdix7AFxXkHNSbRYXags.woff2
5.2279999945313
https://fonts.gstatic.com/s/droidsans/v12/SlGWmQWMvZQIdix7AFxXmMh3eDs1ZyHKpWg.woff2
5.0409999676049
Reduce the impact of third-party code — Third-party code blocked the main thread for 930 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
SHOW DETAILS
132105
515.86
SHOW DETAILS
155639
240.824
SHOW DETAILS
50435
122.436
SHOW DETAILS
20075
33.996
SHOW DETAILS
139178
11.596
SHOW DETAILS
21676
4.988
SHOW DETAILS
110230
0
SHOW DETAILS
70664
0
SHOW DETAILS
41568
0
SHOW DETAILS
25163
0
SHOW DETAILS
1420
0
SHOW DETAILS
695
0
Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
URL Location
https://retailwire.com/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
line: 2
70

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of retailwire.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Presentational `<table>` elements avoid using `<th>`, `<caption>` or the `[summary]` attribute.
It is advised to not include data elements in tables which are used for layout purposes, as it may create confusion for screen reader and other assistive technology users.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Retailwire.com may provide assistance to deaf or hearing-impaired users with captions on videos.
`<video>` elements contain a `<track>` element with `[kind="description"]`
Retailwire.com may provide relevant information that dialogue cannot, by using audio descriptions.

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements
DISCUSSION
Feb 02, 2021
BRAINTRUST
Liz Crawford
VP Planning, TPN Retail
DISCUSSION
Feb 02, 2021
BRAINTRUST
Georganne Bender
Principal, KIZER & BENDER Speaking
DISCUSSION
Feb 02, 2021
BRAINTRUST
Neil Saunders
Managing Director, GlobalData
RESOURCES
RETAIL NEWS
THE WALL STREET JOURNAL
02/02/2021
KTLA
02/02/2021
FAST COMPANY
02/02/2021
CNET
02/02/2021
CNN
02/02/2021
SUPERMARKET NEWS
02/02/2021
REUTERS
02/02/2021
CNBC
02/02/2021
More
PRESS RELEASES
RACKSPACE TECHNOLOGY, INC.
02/02/2021
NRF
02/02/2021
GLOBALDATA
02/02/2021
NUMERATOR
02/02/2021
RILA
02/02/2021
A.K.A. BRANDS
02/02/2021
SHOPKICK
02/02/2021
NEDAP
02/02/2021
GIANT FOOD
02/01/2021
THE HOME DEPOT
02/01/2021
Older Posts

Navigation

`[id]` attributes on active, focusable elements are not unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Failing Elements
More
Some elements have a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.
Failing Elements
input
input

Names and labels

Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
img
Form elements do not have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Failing Elements
input
Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Tables and lists

Lists do not contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
Failing Elements
Get Your 2021 Success Plan Special Report: Managing Sales Tax in a COVID-19 Wor…
New Global Rackspace Technology Study Uncovers Widespread Artificial Intelligen…
List items (`<li>`) are not contained within `<ul>` or `<ol>` parent elements.
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Failing Elements
Get Your 2021 Success Plan
Special Report: Managing Sales Tax in a COVID-19 World
Over 250 retail marketers agree – 2021 is the year of customer loyalty innovati…
On-Demand Webinar: What just happened? Study results from the craziest holiday …
[EXCLUSIVE] Merchandise operations management software vendor assessment
Top 3 obstacles to great omnichannel and how to overcome them
How to Optimize Your Retail Recovery Audit Program
[New Webinar] Retailers Reset Their 2020 Supply Chain Plans
Retail is changing — Change the future.
Join Groceryshop Spring Meetup

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
64

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that retailwire.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
1.12.4
Modernizr
2.8.3
yepnope
WebFont Loader
Hammer.js
2.0.8
WordPress
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://retailwire.com/wp-content/plugins/wp-smushit/app/assets/js/smush-lazy-load.min.js?ver=3.8.2-b-modified-1610372694
https://retailwire.com/wp-content/plugins/wp-smushit/app/assets/js/smush-lazy-load.min.js.map

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://retailwire.com/
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Includes front-end JavaScript libraries with known security vulnerabilities — 4 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
SHOW DETAILS
4
Medium

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
URL
SHOW DETAILS
SHOW DETAILS
Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
URL Description
https://www.googletagmanager.com/gtm.js?id=GTM-52XWQ7X
Failed to load resource: the server responded with a status of 404 (Not Found)
77

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for retailwire.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of retailwire.com on mobile screens.
Document uses legible font sizes — 99.18% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
SHOW DETAILS
.item-braintrust .link-name-author span
0.82%
11px
SHOW DETAILS
99.18%
≥ 12px

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Mobile Friendly

Tap targets are not sized appropriately — 93% appropriately sized tap targets
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.
Tap Target Size Overlapping Target
17 EXPERT COMMENTS
115x12
Will Allure editors outdo other beauty merchandisers with a new store concept?
14 EXPERT COMMENTS
115x12
Allbirds’ profitable business soars higher as it continues opening stores
6 EXPERT COMMENTS
109x12
Can a volunteer-run grocery store successfully work through the pandemic?
SUBSCRIBE TO THE NEWSLETTER!
221x16
img

Content Best Practices

Document does not have a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links do not have descriptive text — 1 link found
Make use of descriptive link text to assist search engines in understanding the content.
Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
img

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
25

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of retailwire.com. This includes details about web app manifests.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of retailwire.com on mobile screens.
Contains some content when JavaScript is not available
Apps should display alternative content for when JavaScript is disabled.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Fast and reliable

Page load is not fast enough on mobile networks — Interactive at 12.6 s
Ensure that the page loads fast enough over a cellular network, to ensure good mobile user experience.
Current page does not respond with a 200 when offline
In order for Progressive Web Apps to be made available offline, ensure that the app is using a service worker.
`start_url` does not respond with a 200 when offline
Consider using a service worker for Progressive Web Apps to ensure greater reliability for the user, in the case of poor network conditions.

Installable

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://retailwire.com/
Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Web app manifest does not meet the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
View Data

PWA Optimized

Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address: 104.21.23.11
Continent: North America
Country: United States
United States Flag
Region:
City:
Longitude: -97.822
Latitude: 37.751
Currencies: USD
USN
USS
Languages: English

Web Hosting Provider

Name IP Address
Cloudflare, Inc.
Registration

Domain Registrant

Private Registration: No
Name:
Organization: RetailWire
Country: US
City:
State: New York
Post Code:
Email:
Phone:
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Name IP Address
GoDaddy.com, LLC 23.13.154.6
Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Safe
WOT Rating: 3.1/5 (0 reviews)
WOT Trustworthiness: 62/100
WOT Child Safety: 62/100
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: sni.cloudflaressl.com
Issued By: Cloudflare Inc ECC CA-3
Valid From: 30th January, 2021
Valid To: 29th January, 2022
Subject: CN = sni.cloudflaressl.com
O = Cloudflare, Inc.
L = San Francisco
S = US
Hash: 4d04c09a
Issuer: CN = Cloudflare Inc ECC CA-3
O = Cloudflare, Inc.
S = US
Version: 2
Serial Number: 13867211031351901672017519775497503053
Serial Number (Hex): 0A6EBA4A5A73C4C89BC76F1521B2C14D
Valid From: 30th January, 2024
Valid To: 29th January, 2024
Signature Algorithm (Short Name): ecdsa-with-SHA256
Signature Algorithm (Long Name): ecdsa-with-SHA256
Authority Key Identifier: keyid:A5:CE:37:EA:EB:B0:75:0E:94:67:88:B4:45:FA:D9:24:10:87:96:1F
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
CRL Distribution Points:
Full Name:
URI:http://crl3.digicert.com/CloudflareIncECCCA-3.crl

Full Name:
URI:http://crl4.digicert.com/CloudflareIncECCCA-3.crl
Certificate Policies: Policy: 2.23.140.1.2.2
CPS: http://www.digicert.com/CPS
Authority Information Access: OCSP - URI:http://ocsp.digicert.com
CA Issuers - URI:http://cacerts.digicert.com/CloudflareIncECCCA-3.crt
SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 29:79:BE:F0:9E:39:39:21:F0:56:73:9F:63:A5:77:E5:
BE:57:7D:9C:60:0A:F8:F9:4D:5D:26:5C:25:5D:C7:84
Timestamp : Jan 30 14:40:19.651 2021 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:44:02:20:28:96:4D:46:B9:31:F7:CD:00:83:16:1C:
20:F0:34:38:E6:62:99:E2:C6:B9:0C:1D:84:13:68:11:
32:B3:47:F5:02:20:0D:E9:26:61:91:FE:FB:30:3F:8E:
78:E9:9B:20:04:E0:8D:56:88:08:3B:BE:FB:70:3C:0E:
27:60:EC:15:30:50
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 22:45:45:07:59:55:24:56:96:3F:A1:2F:F1:F7:6D:86:
E0:23:26:63:AD:C0:4B:7F:5D:C6:83:5C:6E:E2:0F:02
Timestamp : Jan 30 14:40:19.717 2021 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:21:00:DE:C3:27:1F:A9:CF:61:ED:05:6D:2E:
23:13:36:BA:8B:68:E1:58:93:88:E5:CD:65:37:28:49:
76:30:72:8D:6B:02:20:09:9E:82:9F:31:55:CA:E0:09:
72:80:21:03:55:8E:E0:EF:5C:FC:FC:2F:FF:7F:36:3E:
F3:A7:F0:2C:00:12:4D
Key Usage: Digital Signature
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:*.retailwire.com
DNS:retailwire.com
DNS:sni.cloudflaressl.com
Technical

DNS Lookup

HTTP Response Headers

HTTP-Code: HTTP/1.1 200 OK
Date: 2nd February, 2021
Content-Type: text/html; charset=UTF-8
Expires: 19th November, 1981
Cache-Control: max-age=600, must-revalidate
Server: cloudflare
Connection: keep-alive
Set-Cookie: *
Vary: Accept-Encoding,Cookie
Pragma: no-cache
Link: <https://retailwire.com/>; rel=shortlink
X-Powered-By: WP Engine
X-Cacheable: SHORT
X-Cache: HIT
X-Cache-Group: normal
CF-Cache-Status: DYNAMIC
cf-request-id: 08069cf40d0000154608842000000001
Expect-CT: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
Report-To: {"max_age":604800,"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report?s=zE86F5e2fEm%2FmJH8icGxxcjD2ZPTMKNVsiUSA2SKsRM9JVB4NAM6%2FPfg23aBfphCVSRoSLY6xS07saVE%2FMoxwgKG9SHpUjM53QNn57rqdg%3D%3D"}],"group":"cf-nel"}
NEL: {"max_age":604800,"report_to":"cf-nel"}
CF-RAY: 61b797667a861546-EWR

Whois Lookup

Created: 27th November, 1999
Changed: 2nd January, 2021
Expires: 2nd January, 2022
Registrar: GoDaddy.com, LLC
Status: clientTransferProhibited
clientUpdateProhibited
clientRenewProhibited
clientDeleteProhibited
Nameservers: itzel.ns.cloudflare.com
porter.ns.cloudflare.com
Owner Organization: RetailWire
Owner State: New York
Owner Country: US
Owner Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=retailwire.com
Admin Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=retailwire.com
Tech Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=retailwire.com
Full Whois: Domain Name: retailwire.com
Registry Domain ID: 14016760_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.godaddy.com
Registrar URL: http://www.godaddy.com
Updated Date: 2021-01-02T16:44:59Z
Creation Date: 1999-11-27T08:36:08Z
Registrar Registration Expiration Date: 2022-01-02T04:59:59Z
Registrar: GoDaddy.com, LLC
Registrar IANA ID: 146
Registrar Abuse Contact Email: abuse@godaddy.com
Registrar Abuse Contact Phone: +1.4806242505
Domain Status: clientTransferProhibited http://www.icann.org/epp#clientTransferProhibited
Domain Status: clientUpdateProhibited http://www.icann.org/epp#clientUpdateProhibited
Domain Status: clientRenewProhibited http://www.icann.org/epp#clientRenewProhibited
Domain Status: clientDeleteProhibited http://www.icann.org/epp#clientDeleteProhibited
Registrant Organization: RetailWire
Registrant State/Province: New York
Registrant Country: US
Registrant Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=retailwire.com
Admin Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=retailwire.com
Tech Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=retailwire.com
Name Server: ITZEL.NS.CLOUDFLARE.COM
Name Server: PORTER.NS.CLOUDFLARE.COM
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2021-02-02T23:00:00Z <<<

For more information on Whois status codes, please visit https://www.icann.org/resources/pages/epp-status-codes-2014-06-16-en

TERMS OF USE: The data contained in this registrar's Whois database, while believed by the
registrar to be reliable, is provided "as is" with no guarantee or warranties regarding its
accuracy. This information is provided for the sole purpose of assisting you in obtaining
information about domain name registration records. Any use of this data for any other purpose
is expressly forbidden without the prior written permission of this registrar. By submitting
an inquiry, you agree to these terms and limitations of warranty. In particular, you agree not
to use this data to allow, enable, or otherwise support the dissemination or collection of this
data, in part or in its entirety, for any purpose, such as transmission by e-mail, telephone,
postal mail, facsimile or other means of mass unsolicited, commercial advertising or solicitations
of any kind, including spam. You further agree not to use this data to enable high volume, automated
or robotic electronic processes designed to collect or compile this data for any purpose, including
mining this data for your own personal or commercial purposes. Failure to comply with these terms
may result in termination of access to the Whois database. These terms may be subject to modification
at any time without notice.
View Raw Whois

Nameservers

Name IP Address
itzel.ns.cloudflare.com 108.162.194.42
porter.ns.cloudflare.com 108.162.195.243
Related

Subdomains

Similar Sites

Domain Valuation Snoop Score
1stsearchenginerankings.com
0/5
catalogsuccess.com
0/5
ceeretail.com
0/5
chainstoreage.com
$9,460 USD 3/5
nextmark.com
$3,586 USD 2/5
All sites similar to retailwire.com

Organic Search (US) Competitors

Backlink Competitors

Sites with the same domain name

Sites hosted on the same IP address

Love W3 Snoop?
Update Now

retailwire.com Infographic

retailwire.com by the numbers infographic

Recently Updated

fandomize.com
swatlinenews.net
little-top-models.com
bollyfuntv.com
jetronics.com
girlnames.baby
dailydesi.com
9animetv.to
aniwave.to
roblox.com

Recently Viewed

genprison.net
biasy.net
ziffdavisenterprise.com
tomorrows.net
seligabahia.com
3d-ddd.com
sevensupplyco.com
vth.biz
blindexpress-online.com
corecutting.com